Categories
Archive
Links
Add Forum Link Poker
Unlike many other social media tools such as Facebook and Twitter, LinkedIn is exclusively a professional networking site. It started out as basically a resume site, where users could post a profile with work experience and educational background, and perhaps a recommendation or two. Gradually, the site grew to include a host of other features that make it a valuable resource for anyone looking to market a business.
While having a compelling profile is a great start, effective use of LinkedIn's additional features can help job seekers and business owners get the most out of the site. The most useful of these are the Answers section and the huge array of groups organized around professional and personal interests.
Gaining Visibility and Demonstrating Expertise through Questions and Answers
The LinkedIn Answers section is a great tool to gain visibility. Here people post questions about business-related topics (and occasionally about unrelated subjects). For people looking for information or advice, this is a good place to ask for input. Questions are organized into categories such as Finance, Management, Business Travel, Marketing and Sales, and other topics related to business operations.